Impakt Festival 2015The Future of the Past
Throughout history, the stars in our galaxy have made humanity feel small and insignificant. However, we learnt to use them to gain a better understanding of our origin and have even gone so far as to say that we can use them to predict our future. We see a very similar method being used today in the development and study of the almost unlimited online data recording and storage capacities.
‘The Future of the Past’ offered reflections and ideas on both the future of ‘history’ and the future of the ‘future’ using this framework. We visualised the ungraspable world of data without beginning or end using a galaxy of floating blobs, organically connected with and morphing into one another. The blobs reflect the festivals themes into a dynamic and playful campaign translated into a diversity of media.